Portfolio

cfcmfoundation.org Working from an existing logo with a distinct look, this website was designed around the people and organizations it serves. An easy-to-use content management system was integrated so the client could make updates and additions on their own as they grow.

farmsteadrealty.com One individual’s vision of how large properties should be bought, sold, and leased opened doors to a wonderful new kind of realty web presence. Slideshows, featured homes, and e-newsletter sign-ups keep the user and the client in touch. Also includes a content management system for easy updates.

midmotrialattorneys.com The clients wanted a unique and inviting look for their website. The eccentric mix of chocolate and purple combined with non-traditional but still user-friendly navigation did just that. The typographic title in the header was later chosen to serve as a logo in all identity pieces.

momedaff.com A clean and modern look helps this health care related client present a professional look. The content management system included a member’s only section to be utilized by the client’s own clients and staff. Easy to update, the member’s only section included time-sensative materials and a blog feature.

chariotsoffirecustoms.com A monthly article greets the user and leads them on to the blog, which helps keep this family-owned motorcycle shop on top of SEO. The content management system allows the client to make regular updates to their content as seasons change, projects are completed, and events spring up.

gallopaviation.com Developed for a private helicopter company in mid-Missouri, this website utilizes its pages to display important services and urges interested parties to follow up with a phone call or visit. Photos are displayed in a pop-out feature on one page.

mosolarsolutions.com Trivia and a photograph are displayed on each page to entice the user to continue to move through the site and learn more about this new mid-Missouri company. The FAQ section utilizes a show-hide feature allowing the user to view as little or as much information as they are comfortable with, so as not to be overwhelmed.

k-9achievementcenter.com One look was conceived to fit two audiences. The general public along with law enforcement officials will mutually appreciate the user-friendly design packed full of useful information. Social media was incorporated to help the client connect with current and potential customers.

Design a cookbook using collected recipes, original illustrations, and photographs. Print and bind. Completed as an honors project. For the past several years I have wanted to be a better cook and publish a book. When it came time to develop an honors project, I gravitated toward the idea of using collected recipes, original photography and illustrations to create a publication design outside of typical class assignments.

Using the information provided, create a catalog for the Kansas City Ballet that includes an order form that can be mailed back. This catalog is meant to emulate the experience of going to live theater. The richly textured cover provides the first impression of luxury while the saturated colors display the thrill of each season. Black and white images of the dancers emphasize their beauty in line and form.

Create advertisements that can be printed in the local newspaper urging voters to pass the bond and levy issues that will help improve the Warrensburg schools. Using stock imagery of children combined with original text, adults are urged to think about their role in passing issues the children in the community depend on for school improvements. The top left ad was printed in The Daily Star-Journal a week or two before election time.

Create a view book and guide for students interested in Greek Life using university standards. Shoot cover photograph on location. This publication was developed during my first year as the graphic designer for Housing Marketing. This publication is one of the best tools Greek Life has for students interested in joining the Greek Life community because it includes information about the community as a whole, individual chapters, and the recruitment process.

Design and digitally render a bottle for an existing product. Include different “flavors” if the product is part of a line. The WoodWick Reed Diffuser was chosen because of it’s current excessive and wasteful packaging. The new design contains the reeds (sealed in plastic) inside the glass bottom and imitation screw-off lid. Flavors can be distinguished according to their colored fragrance oil or the frosted exterior design.

Re-design packaging for a food product that comes in a box and create a life-size mock-up. Using the sleeve packaging from the product’s competition (Ritz), the box re-design saves space which will reduce packing and shipping costs. The pretzel crackers will now be in three protective sleeves inside the box. The fresh photography creates appeal while the negative space makes it stand out on the shelves.

Working as a group, create a cohesive concept for an original restaurant including a logo, uniforms, packaging and environmental elements. Using the Kansas City Crossroads District and the sophistication of the big city, our team developed Crossroads Urban Barbeque. My efforts were concentrated on the environmental design while my team-mates worked on a line of barbeque sauces and containers for to-go items.

Create a design that encourages students to participate in the 2008 presidential election as part of a design competition. Voting is all about making your mark and casting your vote. This simple play on mark making was chosen by the UCM American Democracy Project student group to be featured on t-shirts and other collateral. The shirts were quite popular, were incorporated into the student body wardrobe, and continue to be worn today.

Working as a team, develop a logo and stationary set for the local VAL. The helping hands rotating to visually create a center star shape was developed during Creative Engine 2008 with strong influence from myself. The typeface has been changed since to this more reverent and traditional Palatino.

Working as a team, develop an identity for the Golden Valley Day Care Center in Clinton, MO. Include a logo, stationary set, web site and brochure design. Using the playful imagery of a child on a tree swing and the bright yellow and green colors, we created a fun, kid brand that still speaks to parents and guardians. This was developed during my second year as a team leader for Creative Engine 2010.

Using the information gathered throughout the course of the Fall 2008 semester, develop a holiday campaign for one of the companies studied. This campaign was developed knowing skeleton keys were a growing trend that hadn’t yet peaked. The message throughout plays on the idea of lock and key and the anticipation associated with the holiday season.

Create a maintenance ad for U-Haul and present your design solution to the class as if presenting to the client. U-Haul is a friendly, international company with all the supplies and resources to make moving easier. This magazine ad reminds the target audience of U-Haul’s role in the moving process and the warm fuzzy feelings associated with making a house a home.
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